Koren Sacks Siddur Advertisement Uses Woman's Image and Controversial Phrase

Before you advertise a sacred book with the image of a woman you need to get some careful guidance from professionals in the field.

We were told by a friend who saw this siddur ad that the phrase "Experience the Difference" sounds like it could be in a condom ad.

In fact a basic google search confirms that the phrase is used elsewhere in that very context.