Super Bowl most watched program ever
Posted by Judd Zulgad
The Super Bowl always has provided an extraordinary number of viewers. But it wasn’t the most-watched program in U.S. television history -- until Sunday.
The Saints’ 31-17 victory over Colts was watched by an estimated average of 106.5 million viewers on CBS, meaning it surpassed the final episode of M*A*S*H in 1983 (106 million) to become the most-watched program in television history according to Nielsen.
CBS’ coverage had a fast national household rating of 45.0 and a 68 share, up 7 percent from last year’s 42.0 rating and 64 share for Pittsburgh’s victory over Arizona.
Sunday’s game was the highest-rated Super Bowl in 14 years.
2/8/10
Understanding America 101: The 2010 Super Bowl was the most watched TV program ever
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